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JVP lOFTS

JVP lOFTS

J

J

“ I don’t want it to feel too corporate.”

“ I don’t want it to feel too corporate.”

“ I don’t want it to feel too corporate.”
“ I don’t want it to feel too corporate.”

The client envisioned a modern, eclectic, and urban hub for young professionals, inspired by the rounded style of the Hyatt logo. I crafted an identity with soft, rounded elements, vibrant colors, and minimal sharp edges, balancing sophistication with playfulness to capture the space's essence.

The client envisioned a modern, eclectic, and urban hub for young professionals, inspired by the rounded style of the Hyatt logo. I crafted an identity with soft, rounded elements, vibrant colors, and minimal sharp edges, balancing sophistication with playfulness to capture the space's essence.

The client envisioned a modern, eclectic, and urban hub for young professionals, inspired by the rounded style of the Hyatt logo. I crafted an identity with soft, rounded elements, vibrant colors, and minimal sharp edges, balancing sophistication with playfulness to capture the space's essence.

The client envisioned a modern, eclectic, and urban hub for young professionals, inspired by the rounded style of the Hyatt logo. I crafted an identity with soft, rounded elements, vibrant colors, and minimal sharp edges, balancing sophistication with playfulness to capture the space's essence.

Quote from the client.

Quote from the client.

Quote from the client.

Primary

Primary

Primary

Hex

#C1D72E

Hex

#C1D72E

Hex

#C1D72E

Primary

Primary

Primary

Hex

#265799

Hex

#265799

Hex

#265799

Hex

#8C9394

Hex

#8C9394

Hex

#8C9394

Secondary

Secondary

Secondary

Secondary

Secondary

Secondary

Hex

#0C213D

Hex

#0C213D

Hex

#0C213D

Secondary

Secondary

Secondary

Hex

#67A1D6

Hex

#67A1D6

Hex

#67A1D6

Secondary

Secondary

Secondary

Hex

#F4F2EE

Hex

#F4F2EE

Hex

#F4F2EE